Skip to content
Carley Beck
Home
Work

Companies, games andconnected products.

Two operating companies and the products inside them.

The Underground Games studio
01Independent game studio · Miami

Underground Games

An independent game studio in Miami.

Four titles. Jigsaw.ug and Coloring.ug are live; Mahjong.ug and Arrows.ug are in development.

  • Jigsaw.ug — live
  • Coloring.ug — live
  • Mahjong.ug — in development
  • Arrows.ug — in development
Enter the studio
ThreadTap
02Connected products

ThreadTap

NFC-connected merchandise for sports teams and brands.

ThreadTap connects physical merchandise to identity, community, access, storytelling and rewards.

  • Authenticity — tap to prove an item is genuine, and to trace where it has been.
  • Access — rewards, drops and real-world experiences that arrive through the object.
  • Engagement — challenges and leaderboards that give fandom somewhere to go.
  • Sustainability — upcycled overstock and limited runs instead of more new inventory.
More on ThreadTap
PinTap — a hand holding a phone reading a gold enamel pin, the screen showing "Pin Detected — unlocking your collectible"
03A joint venture of PCB Productions and ThreadTap, Inc. · On iOS and Android

PinTap

Collectibles that come alive.

PinTap gives the pin an identity. Tap or scan to identify it instantly, track a collection, find other collectors, and earn PinPoints, badges and rewards along the way.

Inside PinTap
Year of the Devil key art — a horned gold skull over crossed weapons on a scorched red seal
04With Danny Trejo and PCB Productions

Year of the Devil

The first featured PinTap experience: activate the official pin, and the pin opens a door.

  • Activate the official pin
  • Chat with the Devil
  • Earn achievements and unlock exclusive content
  • Access live event experiences
The activation